Highlights in this Issue

	Just Hearing About a Stock Bubble Won't Keep Investors Out of Trouble
	Credit Card Pioneer Fairbank Recalls the Early Days
	Innovation Will Deliver U.S. from Recession
	Upcoming Events

GSB News

Five Tenure-Track Professors Added to Business Faculty
New academics, Charles I. Jones, Charles M.C. Lee, Steven Callander, John-Paul Ferguson, and Ali Yurukoglu joined the Stanford GSB faculty this fall. Details

Montgomery Named INFORMS Fellow
David B. Montgomery has been named a fellow of the Institute for Operations Research and the Management Sciences (INFORMS). Montgomery, the Kresge Professor of Marketing Emeritus, was cited for "research contributions to marketing science, marketing strategy, and global marketing and management." Details

Economics Prize for John Van Reenen
John Van Reenen, director of the Centre for Economic Performance at the London School of Economics and a visiting professor at the Stanford GSB, is the 2009 recipient of the Yrjö Jahnsson Award in Economics. Details

...more news

Research & Ideas

Just Hearing About a Stock Bubble Won't Keep Investors Out of Trouble
Learning about the chaos of an economic bubble with over-hyped and over-valued stocks won't necessarily save investors from future economic disaster. First-hand experience appears to be necessary to avoid future bubbles, says GSB Professor Stefan Nagel. Details

Is "Thinking" or "Feeling" More Persuasive?
Identical messages can have different impacts depending on whether they are couched as "I think" or "I feel," says GSB Professor Zakary Tormala. Details and Related Blog

Cost of Reducing CO2 Emissions Could Plunge
The financial impact of regulating coal-fired power plants that produce carbon dioxide emissions under a cap-and-trade system will be much less than previously projected, according to research by GSB Professor Stefan Reichelstein and doctoral student Ozge Islegen. Details

...more research & ideas

Speaker Forum

Credit Card Pioneer Fairbank Recalls the Early Days
As founder of Capital One Financial Corp., Richard Fairbank revolutionized the credit card industry with teaser rates and zero-balance transfers. But in the beginning, he recalls he had "no money, no experience, and no ideas." Details

September 11 Attacks Changed FBI Focus
Today the Federal Bureau of Investigation is more focused on counterterrorism around the world than on racking up big numbers of arrests, FBI Director Robert Mueller told a Stanford GSB audience. (Video available) Details

...more speaker forum

Faculty News & Media Mentions

Has Your Company Lost Its Core Competence?
GSB Professor Jeffrey Pfeffer shares his thoughts on how the recession has inspired some companies to shed businesses and activities that are outside of their core competence. He says it is a sensible idea, but challenging to figure out what is core and what isn't. BNET, October 26, 2009 Blog

Cities of Difference
GSB Professor Saumitra Jha cautions in an opinion piece that India should be careful about pressure to move its slum out of urban areas as part of urban renewal work.
India Express, October 6, 2009 Details

Super-Premium Ice Cream - Merger Effects
on Product Variety
GSB Professor Michaela Draganska studied the super- premium ice cream market after the U.S. Federal Trade Commission cautioned that merger of Dreyers and Nestle could reduce competition and hurt customer choices. The result is the beginning of a new econometric model that would allow the FTC to forecast changes and their impact on consumers.
Kellogg Insight, August 2009 Details

...more faculty in the news

Alumni in the News

Innovation Will Deliver U.S. From Recession
The way out of the current economic crisis lies in America's gift for ingenuity and innovation and more transparency in the financial sector, agreed Alumni Weekend Roundtable panelists, including Dean Garth Saloner and Penny Pritzker, MBA '84, who serves on President Obama's Economic Recovery Advisory Board. (Video available) Details

GSB Alumnus Oliver Williamson Wins 2009 Nobel Prize
in Economics with Elinor Ostrom
The Royal Swedish Academy of Sciences awarded the 2009 Nobel Prize in Economic Sciences to Oliver Williamson, MBA '60, and the Edgar F. Kaiser Professor Emeritus at UC Berkeley's Haas School of Business. He shares the $1.4 million prize with Elinor Ostrom at Indiana University. NobelPrize.org Details

...more alumni in the news

For the Greater Good

Microlending Gives Dignity to People with Leprosy
In India, microlending has been a powerful tool in helping individuals with leprosy move from a life of begging to economic self-sufficiency, leaders of the group Rising Star Outreach told a GSB student audience. Details

Facing the Environment
China faces daunting environmental and energy resource challenges. For the second year, Stanford MBA students will have a once-in-a-lifetime opportunity to meet with government officials, state-owned enterprises, and Western companies to learn how the country's policies are aiming for a better balance between humans and nature. Details

Social Change With a Networked Mindset
What's happening in the new media arena of social networking? In this talk at the Nonprofit Management Institute, Heather McLeod-Grant, MBA '99, discusses how individuals and organizations are using networked approaches to promote social change efforts. Podcast

...more for the greater good
Center for Social Innovation

Indicates password-protected web content and online services only available to GSB alumni, current students, faculty, and staff.